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Paid Search Strategist

Location : Remote - Denver
Job Type : Permanent Placement
Hours : Full Time
Required Years of Experience : 3
Required Education : Bachelors
Travel : No
Relocation : No
Job Industry : Agency - Advertising/Agency
Job Category : Marketing

Job Description :
BLEND360 is a digital marketing recruiting agency, we are searching for a mid to senior level Paid Search Strategist for a marketing agency in Denver. This is a REMOTE or hybrid in office position. 



We are looking for seasoned Paid Search experts who will be accountable for channel strategy and day-to-day management of client campaigns, mostly working with large franchises. You will be working with 3-5 accounts on average, well known brands, 40 hrs per week, process automation, bid strategy and much more!




Primary Responsibilities:



  • Responsible for the overall portfolio performance and will aid in the integration of Pay-Per-Click data into other services across the account team.

  • Day-to-day optimization and monitoring of assigned accounts, with a specialized focus on direct response and performance

  • Tracks, analyzes, and reports on performance against client business objectives and KPIs 

  • Responsible for implementing client PPC strategy and identifying tactics necessary for the proper management of campaigns

  • Assists in managing client relationships by balancing their day-to-day needs and their long-term objectives

  • Compilation of performance results on a weekly, monthly and quarterly basis with analysis for client presentations

  • Establishing priorities and providing detailed goals, expectations and performance standards

  • Relates important decisions and actions to the big picture

  • Client facing experience

  • Considers all Google Ads best practices and recommendations to maintain our Google Premier Partner status 



Required Qualifications :

Requirements



  • Bachelor’s degree in marketing or related field

  • 3+ years’ experience in PPC management

  • Experience in display and paid social a plus

  • Excellent written and verbal communication skills

  • Strong Excel skills, particularly in the use of formulas and vlookups

  • Strong analytical skills and ability to sort through data and find solutions to challenges

  • Self-starter who is able to work both independently and collaboratively in a team environment

  • Experience utilizing Search Ads 360 a plus

  • Extensive knowledge of Google & Microsoft Ads

  • Previous agency experience a plus

  • Relevant industry certifications a plus

  • Must have experience in Local Inventory Ads


Skills :
Excel google analytics google search console Google tag manager SA360
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